…but everyone calls me Alex.

You might think you’re coming in to get your hair done… but really, you’re stepping into a space designed just for you. (Okay, maybe we’ll become besties too.)

I absolutely love the art of transformation and the way hair (just one small part of our body) can completely change how we look and, more importantly, how we feel. That’s powerful.

I’ve spent over 10 years working in salons, starting back in high school, honing my craft and learning what truly makes a great experience, not just great hair. As my confidence grew, so did my vision: a calm, private studio in my home where clients receive my full attention from start to finish.

That vision became Alex W Studio.

Here, every appointment is one-on-one, fully personalized, and unrushed. My goal is for you to feel comfortable expressing exactly what you want—and my promise is to always give 100% to bringing that vision to life.

Think luxury hair, without the noise.

I can’t wait to meet you🤍